Sherman's Lagoon: Finning Isn't Funny Exhibit
 Sherman’s Lagoon: Finning Isn’t Funny introduces visitors to the global threats of shark finning, through the eyes of Sherman the shark and his underwater friends. Displays featuring Cartoonist Jim Toomey’s shark finning-focused comics, daily naturalist-led presentations, an action station where visitors of all ages can help prevent shark finning and a Sherman photo opportunity are all part of this intriguing exhibit.
Visitors can also create and sign individual letters that the Aquarium will mail to the head of the National Marine Fisheries Service, urging international bans on the horrific act of shark finning.
Toomey, an advocate for sharks, uses his nationally syndicated Sherman’s Lagoon comic strip to entertain as well as educate by addressing issues including shark finning, over-fishing and the importance of establishing marine protected areas. Toomey was given the first SharkSaver award last fall, during Aquarium of the Bay’s Sharktober celebration.
Worldwide, shark specialists estimate that 100 million sharks are killed for their fins every year. After having their fins cut off, the sharks are tossed back into the sea, where few of them of them survive this brutal act. Finning is a widespread and largely unmanaged and unmonitored act that has increased over the past decade. Shark fins are primarily used in shark fin soup, and one pound of dried shark fin can retail for more than $300, making finning a multi-billion dollar industry.
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